Our Story
Hi! I’m Maria, the founder of Nash+Nova. As a Swedish mom with children who are half Swedish and half American, we divide our time between the U.S. and Sweden.
When I became a mom, finding the perfect pajamas proved challenging, so I undertook an extensive research journey across Sweden, the U.S., and beyond to create them myself. I’ve infused our designs with my favorite elements from these global influences.
We are thrilled to offer ultra-soft pajamas crafted from sustainable bamboo, designed to be both adorable and functional while growing with your baby.
My goal was to bring a touch of playfulness to the minimalistic Scandinavian market, while maintaining the muted and calm colors characteristic of Scandinavian design.
We look forward to being a part of your family’s daily routine.
Love 🫶🏼
Maria (and Henry + Elsie)
Curious about the name, Nash+Nova?
Nash, the daring star, and Nova, the dazzling star, team up to create the magic of a new adventure. The biggest of them all! Parenthood is an extraordinary journey, and we've got the perfect pajamas for the ride.
Our vision
Welcome to the dreamy world of Nash+Nova — where bedtime isn't a battle but a blissful adventure. Our vision is straightforward: to be your partner in creating stress-free nights for both you and your baby. Imagine a world where bedtime is a joy, not a struggle. With our comfy, cute and practical pyjamas, we're turning sleep into a celebration.
Our mission
At Nash+Nova, we're not just selling pajamas – we're leading a Comfort Revolution! Our mission? To wrap you in the coziest clouds of joy while prioritizing functionality and safety. Because a good night's sleep is not just a luxury; it's a necessity.